Thursday, 17 September 2009

Product placement

We brought a small, butterfly-souvenir back with us from Edinburgh, a wonderful city but one where I didn't encounter any real butterflies or moths. Product placement is about to be allowed on ITV, so I've decided to permit it here: this is part of a really nice range of women's clothes available at a Scottish store called Ness. They do a modern take on the traditional tartans and tweeds, and very successfully. The butterfly button is on a bright blue cardigan Penny bought, along with an even nicer, softer blue jacket which was in the sales (Yorkshire meets Scotland, a warm and thrifty alliance.

Check them out on if you can't get to the Royal Mile (two outlets), Leith or St Andrews. You can look just as bright as a butterfly. Sorry one photo's rather dark and the other over-flashed. We had a rather late-night modelling session which I may try to repeat today, although truth to tell, I rather like the contrast. As for product placement, I remember when I was on the London Evening Standard, the guileful cartoonist Jak, ised to do it all the time.


JRandSue said...

Lovely collection of Moth Images.
Just placed my Moth Trap out,hope the results are good.

MartinWainwright said...

Good luck! Just posted a longer response on entry above, on return from holiday. Hope the good weather keeps up - the forecast says it's going to be hot this coming w/e. Yo for Indian seummers, eh! All best M